Wella Color Charm Permanent Liquid Haircolor, 9A by 940 Pale Ash Blonde
It delivers vibrant, true to tone results that are consistently reliable. This fade resistant formula is enriched with 60 percent more conditioning agents compared to many competitors, ensuring that hair remains silky and lustrous.
- Offers vibrant, long lasting color with fade resistance.
- Provides deep conditioning for enhanced hair health.
- Delivers superior gray coverage, even for the most stubborn grays.
- Utilizes liquifuse technology for optimal saturation and shine, increasing shine by up to 43 percent compared to untreated hair.
- Features 62 intermixable shades across five tonal families, allowing for diverse color options.
*Note: All pictures shown are for illustration purposes only. Actual product may vary due to product enhancement.